fuckingconversations:

mcartistic:

Xbox One- His and Hers

I’m not really psyched for the Xbox One, but this is one of the best commercials I’ve seen in a while.

I enjoy reading the youtube comments. So many guys being pissing into the air about the female being the dominant one. 

From what I got out of this, the XBOX One is showing that, with ownership of the xbox, you get power to command and control - it recognizes voice commands and faces.  The boyfriend obeying her was a part of that theme - because she owns the xbox, she has control. 

“I hope THIS CONSOLE FAILS!!! What a bunch of feminazi BS to appeal to women, Xbox doesn’t care about true gamers anymore, they want to appeal to the family/ casual gamers… They’re pulling a Wii, and they probably will crash and burn with this console… They’re trying to get lots of people to buy this and for the hardcore community to get them sales for their games… YOU CAN’T APPEAL TO EVERYONE!!!”

….

This ad is ridiculous. 
It falls into the same old trap of thinking that in order to make a girl a “gamer” you have to make her hyper-masculine.

Excuse you, do you see the highlights in her hair? Her dress? Those silver shoes? Her beautiful-ass face? That is NOT the image of a hyper-masculine woman. We’d be seeing a lot more plaid and sweatpants if they were trying to make her masculine. She drinks beer, yes. She expects to be obeyed, yes. Those are not purely masculine traits. 

….

And the comments continue to become more violent and disgusting toward the woman, and insulting toward Microsoft. 

What do you think?

I think the only thing that annoys me about this commercial is SHE’S NOT FUCKING SHOOTING ANYTHING WHEN SHE SAYS “HA! TAKE THAT”

AND I’M SURE THE CLIPS AREN’T ACTUAL IN GAME FOOTAGE.

WHERE ARE THE HUDS?

AND WHY DOES SHE JUMP RIGHT INTO THE GAME INSTEAD OF FROM A LOADING SCREEN? WAS SHE PLAYING IT BEFORE? WAS SHE RUNNING THE GAME WHILE HE WAS WATCHING IT? DOES THAT MEAN THE DISK WAS SPINNING ALL OF THIS TIME? WOULDN’T THAT RUIN THE CONSOLE AND THE DISK?!